Bring Me The Horizon’s Oli Sykes teams up with Cradle Of Filth for Drop Dead collection

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Oli Sykes’ Drop Dead reveal collaboration with Cradle Of Filth - as clothing company announce Tokyo pop-up shop

Drop Dead
An example of the DropDead/Cradle Of Filth collaboration (Image credit: Drop Dead)

Bring Me The Horizon frontman Oli Sykes set up Drop Dead Clothing back in 2005 – and today it’s been revealed that the company have collaborated with Cradle Of Filth for a new range of clothing.

Sykes and Cradle’s Dani Filth teamed up last year for the video for Bring Me The Horizon’s Wonderful Life, with the new range of 20 pieces including cut and sewn t-shirts, knitwear, accessories and more – all made using cruelty free materials.

Sykes says: “Ever since I was a kid, Cradle Of Filth have been an enigma to me.

“Ever since I saw their infamous ‘Jesus is a youknowwhat' shirt – widely regarded as the most controversial t-shirt of all time – I fell in love with the band. 

“I love their approach to the uber serious clique they're in and their tongue in cheek designs – and the fact that they don't give a monkeys about ruffling a few feathers.”

The range will launch in the UK at Drop Dead’s flagship store in Marshall Street, London, on November 16, while the company have also revealed that a pop-up shop will appear in the centre of Harajuku, Tokyo, from November 15-17 where the range will also be on sale.

Last week, Bring Me The Horizon released their new single Ludens which features on the soundtrack to Hideo Kojima’s new PlayStation 4 game Death Stranding.

(Image credit: Drop Dead)

(Image credit: Drop Dead)

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Scott Munro
Scott Munro
Louder e-commerce editor

Scott has spent 35 years in newspapers, magazines and online as an editor, production editor, sub-editor, designer, writer and reviewer. Scott joined our news desk in the summer of 2014 before moving into e-commerce in 2020. Scott keeps Louder’s buyer’s guides up to date, writes about the best deals for music fans, keeps on top of the latest tech releases and reviews headphones, speakers, earplugs and more for Louder. Over the last 10 years, Scott has written more than 11,000 articles across Louder, Classic Rock, Metal Hammer and Prog. He's previously written for publications including IGN, Sunday Mirror, Daily Record and The Herald, covering everything from daily news and weekly features, to tech reviews, video games, travel and whisky. Scott's favourite bands are Fields Of The Nephilim, The Cure, New Model Army, All About Eve, The Mission, Cocteau Twins, Drab Majesty, The Tragically Hip, Marillion and Rush.